Market Insights


Examples of recent contributions from My Clinical Outcomes to market insight and research publications.


  • Capturing cancer evidence

    How patient-reported outcomes can support patients undergoing cancer care, focussing on how MCO is supporting UK NHS oncology services to capture and track symptoms and side effect data during acute care as well as toxicity and late effects many months after treatment has finished.

    International Clinical Trials, 2018

  • How digital tools could improve cancer care

    An update on developments with My Clinical Outcomes’ NHS Scotland and Macmillan / Royal College of Radiologists oncology projects.

    RCNi, 2018

  • Using technology to transform cancer outcomes

    Blog for the Cancer Innovation Challenge on progress working with clinicians and patients at NHS Ayrshire and Arran, and plans for how NHS Scotland can measure and improve cancer outcomes.

    Cancer Innovation Challenge, 2018

  • Are they happy with the care?

    A look at how digital outcomes measurement can help clinicians to better engage with their patients in the UK private sector as the Private Healthcare Information Network (PHIN) move to publish clinician-level outcomes data.

    Independent Practitioner Today, 2018

  • PROMs in Practise

    Article on the current landscape for measurement of Patient Recorded Outcome Measures (PROMs) in the UK public and private sector and internationally, including the benefits of digital platforms such as My Clinical Outcomes.

    International Clinical Trials, 2018